ads 728x90

A Guide To Becoming Your Marketing Guru Via Online Software Product Sales


Since operating online is still very new it is a matter of trial and error that you have to endure to find what works and what doesn't; however here we have compiled all the secrets out there from the professionals that have made their online stores a success.

Since operating online is still very new it is a matter of trial and error that you have to endure to find what works and what doesn't; however here we have compiled all the secrets out there from the professionals that have made their online stores a success


Let your customers know who you are. Tell them your story. Make sure you post your mission statement and business history online so that customers see that you are a real person. It is important they don't see you as a theoretical person. Customers want to know they are buying software from living breathing people.

You can send "free" personalized Santa letters for the children of your customers. You already have the shipment address of your clients, just remove their name and add their child's name instead. Offer free advice to the children which will increase their parents appreciation and this will help because they are your customers.

Most successful websites offer a variety of ways to pay for software, including third party services such as PayPal. The preferred method is usually credit cards such as Visa and MasterCard. Whichever you choose to offer, you must make sure to protect you and your customers from fraud.

Utilize local business directories for free! You can get your business listed in google, yahoo, and other directories for no charge. This will help boost website visitors to your online business, and hopefully boost sales to your site, as well.

It should be easy and convenient for customers to use your website. Software programs that you are trying to sell need to be downloaded and tested before you sell them. If there are slow loading images on your site, remove them. They can make downloading slow. You should also know how much traffic your site can handle.

Time differences should never impede your ability to sell software. Making your site and some form of customer service available during all hours will ensure that your software is able to be purchased from anywhere in the world and opens up your customer base potential.

An interesting way to increase sales is to Google PPC ads. 1. Create your ad. 2. Place ads on Google. 3. Attract customers with ads. The good thing here is you only pay if they click on your ad. Then the ad takes them to your website. While this does not guarantee a sale; it does attract a new customer who could become a sale. One review states: "AdWords doubled my website traffic!"

Research whatever risks there might be with starting an online business. If you have a feel for the market or have previous research in what you are attempting to do that is a benefit. Start by examining what kind of customers you want to have and then think about what they will need out of an internet business.


By Jenny Peng

A Guide To Becoming Your Marketing Guru Via Online Software Product Sales A Guide To Becoming Your Marketing Guru Via Online Software Product Sales مراجعة من قبل Steven Raiss في 10:00 PM تصنيف: 5